Operation Safe Driver Tool Kit


The intent of this tool kit is to provide our members, associate members, partners and others with marketing materials, earned media tools, Op-eds, advertisements, PSAs and marketing ideas you can use to fit your local needs and objectives while at the same time partnering with other jurisdictions, communities, companies, and organizations all across the continent for your local Operation Safe Driver program. It includes messaging and templates you may choose to customize for your own use.



Media Materials

Communications Plan
2010 News Release
Letter to the Editor (Coming Soon)
Op-Ed Article
Did You Know Fact Sheet
TV and Radio Materials (Coming Soon)
Radio PSA
Radio PSA (downloadable zip file)


Sign: Sign: Aggressive Drivers Deserve and Aggressive Response
Bingo: Sign: Aggressive Drivers Deserve and Aggressive Response           
Gameplan: Aggressive Offense Loses to an Aggressive Defense



Partner Packages

Sponsor Letter
Operation Safe Driver Powerpoint Presentation